Today’s customers demand personalization. So, Nestle Waters created its own e-commerce site in order to better understand customers at every step of the consumer journey.
Luxury Retailer Reebonz Reaches Fashion Savvy Shoppers with Google Analytics 360, DoubleClick Search
Luxury retailer Reebonz set out to understand the customer journey and the influence of digital ads and websites in their customers’ path to purchase. When cross-device tracking was enabled, digital conversions improved up to 2.8x.
Read how McDonald’s in the Philippines tested a new cinematic storytelling ad fomat on YouTube with wildly successful results.
Philippine Airlines tapped into the power of online search to transform its marketing and reinforce its reputation as one of Asia’s premier carriers.
The SEA internet e-Conomy will hit $50B by end-2017, driven by accelerated growth and investment in travel, media, ride hailing and e-commerce sectors