Sands China used DoubleClick and machine learning technology to unify its consumer data and serve personalized, relevant ads to users.
Japan’s Ajinomoto Co. Inc. tapped into the power of YouTube and cross-promotion products to sell their Chinese seasoning, Cook Do® Komi Paste.
Read how Globe launched its first-ever digital-only campaign to drive awareness and online sales of its new prepaid WiFi product in the Philippines.
Luxury Retailer Reebonz Reaches Fashion Savvy Shoppers with Google Analytics 360, DoubleClick Search
Luxury retailer Reebonz set out to understand the customer journey and the influence of digital ads and websites in their customers’ path to purchase. When cross-device tracking was enabled, digital conversions improved up to 2.8x.
Read how McDonald’s in the Philippines tested a new cinematic storytelling ad fomat on YouTube with wildly successful results.