Insights on Travel & Tourism

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Smart Bidding uses Machine Learning to reach the right user at the right time by optimizing bids , thus saving time & adding efficiency !
Japan’s H.I.S. used data-driven attribution and automated bidding to influence consumers in the moments they began considering a trip.
Singapore’s Resorts World Sentosa (RWS) used DoubleClick as a cost-effective way to manage its search campaigns and reach target markets in Southeast Asia.
Read how MakeMyTrip.com used a Progressive Web App to offer mobile users a fast and reliable booking experience, even on patchy 2G and 3G networks.
Looking to compete in a crowded travel market, low-fare airline HK Express leveraged YouTube’s TrueView to target key markets in Asia.

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Head of Business Strategy, Thailand, Google

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