Research Studies

Innovative market research studies that dig deep into the behaviour of consumers and businesses alike.

This recent BCG Focus report assesses on the impact of programmatic guaranteed on buyers and sellers in the dynamic markets of the Asia-Pacific region.
New research shows that a consolidated approach to buying media can provide more efficient reach for the same investment while also saving time.
The SEA internet e-Conomy will hit $50B by end-2017, driven by accelerated growth and investment in travel, media, ride hailing and e-commerce sectors
This comprehensive study of Indonesia’s venture capital (VC) landscape features interviews with foreign and local VCs.
To inspire, educate, and facilitate digital advancement, BCG, Google, and Mindshare conducted an assessment of more than 100 companies across SEA.

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Senior Research Manager, Market Insights, Google Asia Pacific

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