Insights on Japan

 
When Japan’s Lawson Store100 tested the impact of digital display ads against traditional print ads, the display ads performed better on nearly every level.
 
Belluna stripped down its existing mobile site, rolled out AMP, and built a PWA to offer its customers a smoother mobile shopping experience.
 
Japan's YouTube Ads Leaderboard reveals the most popular ads in the first half of 2017.
 
Japan’s H.I.S. used data-driven attribution and automated bidding to influence consumers in the moments they began considering a trip.
 
Japan's YouTube Ads Leaderboard reveals the most popular ads in the second half of 2016.

More on Japan

Head of Search and Brand Marketing, Google Japan

Watch the most creative ads in the region

The Japan YouTube Ads Leaderboard: H1 2017

#1
4,702,167 views
#2
3,299,479 views
#3
2,502,828 views

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