Insights on Hong Kong

 
To increase brand consideration and sales in Hong Kong, Danone’s Aptamil brand of baby nutrition tapped into YouTube to create a hero video and bumper ads. Using a unique audience segmentation strategy and brand lift tracker, they reached 78% of their audience and drove 1.1M minutes of watch time.
 
Looking to compete in a crowded travel market, low-fare airline HK Express leveraged YouTube’s TrueView to target key markets in Asia.

More on Hong Kong

Watch the most creative ads in the region

The YouTube Ads Hong Kongers chose to watch in Q1 2017

#1
534,669 views
#2
327,226 views
#3
307,817 views

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