Ford Thailand partnered with YouTube to drive brand awareness and consideration, among other key metrics.
Researchers in APAC used a unique, never-used-before methodology of passive monitoring and mobile surveys to map out the mobile purchase journey.
Looking to drive engagement and awareness, Nissan teamed with DoubleClick to serve banner ads with real-time IPL highlights to cricket fans across India.
In this edition of Unskippable Labs, we teamed up with Maruti Suzuki to tweak the brand’s existing TVC ads and see what resonates with viewers on YouTube.
Brands and marketers in APAC want to know if the same creative can be effective on TV and online. We partnered with Chevrolet in Indonesia to find out.