Top 10 YouTube Ads People Watched in Pakistan, 2017
In YouTube's first full year of operation in the country, Pakistani advertisers took full advantage of YouTube's creative canvas to engage consumers in unconventional ways:
Ads that entertain and take their time: Long-form ads dominate the list as brands use YouTube's flexible TrueView ad format to focus on telling compelling stories.
Lights, camera, music! Coke, Cornetto, Lifebuoy and Pepsi's music videos are best enjoyed on YouTube, where 95% of ads are played with sound on.
Seizing meaningful moments: Surf Excel and Sunsilk told stories around aspirational and seasonal moments that viewers relate to.
Sahir Ali Bagga & Aima Baig, Baazi, Coke Studio Season 10, Episode 3.
Launch Song | #PepsiBattleOfTheBands
Surf Excel Ramazan 2017 | #NekiEkIbadat
Sunsilk Wedding Diaries
The New Adventures of Paddle Pop Full Movie
Yeh Kya hua by Komal Rizvi #CornettoPopRock2
Telenor 4G - Jo Har Pakistani Chahay
Dr. Lifebuoy vs Jaraseem Full Song
Mirchi Ko Sprite Kar - TVC
Oye Kuch Kar Guzar: Episode 1 – The Journey Begins
What is the YouTube Ads Leaderboard?
The YouTube Ads Leaderboard showcases the most creative ads that people choose to watch each month. Ads are determined by an algorithm that factors in paid views, organic views and audience retention (how much of a video people watched).